|
There's much more to selling a home than putting up a sign. I use a proven plan to assure that your Omaha home for sale is noticed by every buyer searching for a home in your price range. That's why I can offer you my 90 Day Guarantee Here's how I will market your Omaha home Fantastic photos Effective marketing begins with the photos. After all, that's what prospective buyers see that draws them into an ad for your home. I take dozens of photos - coming back at different times of day to get the correct light. Then I edit them in Photoshop to make sure they present a tempting introduction to your home. While some Omaha Realtors place one photo in the MLS or on their websites, I use as many as possible to help create excitement and a desire to see your home. Measuring the home Measurements are more important than you might think. When a prospective buyer calls and asks for the size of a specific room, he or she has a reason for wanting to know, and is eliminating homes that don't fit requirements. I won't allow your home to be eliminated by lack of an answer. Writing the ad copy When I advertise Omaha homes for sale, I include the details that get buyers excited. If you have a gourmet kitchen, they'll know about it. If the great room features a fantastic rock fireplace, they'll know that too. My goal in writing ad copy is to create an urgency to see your home. My Omaha MLS listings, as well as flyers, newspaper ads, and virtual tours contain these descriptions. Why? Because agents read those listings when deciding which homes to show AND because agents forward those e-flyers on to customers. I want those buyers to call their agents and demand to see your home. Many Omaha Realtors enter the bare minimum of facts in the MLS listings. Not me. Real Estate Signs and Brochure Boxes Well-placed and well maintained signs and brochure boxes are important. Often buyers choose a neighborhood they like and then visit it regularly to see if they'll find a home for sale. When brochure boxes offer the additional information they seek, they're more likely to call for an appointment. And that's something buyers can do easily with my listings. The phone number on my signs is a direct line to my cell phone - not an office number. If you've ever called a real estate office after seeing a sign or an ad, you know why this is important. When you're sitting outside an Omaha home for sale wanting to know more, the last thing you want to hear is that the person on the other end knows nothing, but will have the agent return your call - sometime. Web Presence What used to be a novelty is now a necessity! According to the National Association of Realtors, the most recent study of home buyer behavior indicates that 86% of home buyers now begin their search on the web. Because web exposure is so vital, I take the time to create an extensive virtual tour of each listing, using the maximum number of high-quality photos and descriptions to entice buyers. My website is designed from the ground up for maximum search engine exposure, so your home will get in front of as many Google, Yahoo, and MSN searchers as possible. And after your home's information is entered here at my personal website, it goes to: Most Omaha Real Estate Agencies practice "Broker Reciprocity" - which means that we each display the MLS listings for the entire Omaha real estate market. And then, to ensure that my Omaha homes get the greatest possible exposure, I joined the Exposure Engine and the Advertising Management System—tools that put your listing on: -
Google Base -
NYTimes.com -
Yahoo! Classifieds -
Oodle -
Trulia -
LiveDeal -
RealEstateAdvisor -
The Housing Pages -
The Video Homes Network -
House.com -
CityCribs -
Propbot -
New Home Finder -
Mature Living Choices -
New Homes Journal -
Unique Homes Magazine -
Enclave As you can see, when you list your Omaha home with me, the information circles the globe from many sources. No matter where a customer begins the search, your home will be found. Agent Notification CBSHOME Real Estate is the largest real estate company in Nebraska, with over 550 agents working all over the metro Omaha area. In addition, I send an e-mail showcasing each new listing to other Omaha area agents whom I know work extensively with buyers. Our MLS also sends a "hot sheet" to all agents every morning letting us know of new Omaha homes for sale, pending offers, and closings in the past 24 hours. That's why I make sure my MLS listings are complete from the first day. Print Media My assistant, Mindy, creates attractive flyers to be placed in the brochure box outside your home. Extra copies are left inside the home for use by other Omaha real estate agents. These help assure that buyers coming in with other agents notice all the important features and benefits of your home. These same flyers are mailed out to buyers who have made telephone inquiries and e-mailed to approximately 400 Omaha home buyers in my personal database. These are people who are actively seeking a home in Omaha , but have not yet found the right one. The Real Estate Book This pocket-sized guide is printed for each area and linked to a nationwide system. Customers who read The Real Estate Book in Seattle, Miami, Dallas, or anywhere else in the nation can call a toll-free number to request a copy of the Omaha Real Estate Book, so it is used extensively by relocation buyers. The World Herald Regular ads in the Omaha homes for sale section of this newspaper attract buyers in the local market. Just Listed Cards Containing just enough information to create interest, these cards are mailed out to targeted buyers in "Move-up" neighborhoods in Omaha. Often homeowners who have listed their homes have not yet chosen their next home. I make them aware of good choices. Monthly mailings to past clients. Past customers often refer friends and family to me, so I let them know of new Omaha homes for sale. Automatic Feedback I make it easy for other agents to give feedback, so you know what all prospects had to say when viewing your home. If the same concerns or questions come up repeatedly, I'll help you decide how to deal with them. Consulting Sometimes even the best-kept homes need a touch up here and there to be presented in the best light. I'll let you know if there's something you need to do to make your home more appealing to potential buyers. This process is called "Staging" and is done to help prospective buyers better see themselves living in the home. Follow-up When I get an inquiry about your home, I follow up later to see if the caller has additional questions, and try to arrange a showing. I also follow up with customers who have seen the home but have not yet made a decision. Negotiations Skilled negotiating means finding points of agreement and building upon them. It also means knowing when to stand firm. My experience and knowledge of the Omaha homes for sale market, combined with creative thinking and understanding of human nature, have helped dozens of buyers and sellers reach mutually beneficial agreements when at first glance it seemed impossible. Holding on to the Sale Once the purchase and sale agreement has been signed, the real work begins. I've identified 88 different problems that can crop up during that time. If left unsolved, any one of them can mean the end of the transaction. I stay abreast of everything going on between the time of agreement and the actual closing. When problems arise, I dig in and help to solve them. When you want your Omaha home sold for the best possible price in the least possible time, call me. I'll put my proven marketing plan to work for you - and I'll back that plan with my 90 Day Selling Guarantee.
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
402-596-1234 {mosperforms formid=3} |